MISSION: Cultivate our community, build our brand awareness, and create engaging content which supports sales

Your Duties & Key Responsibilities

As the Social Media & Content Manager, you will be responsible for owning social strategy and content development; jointly managing the company’s influencer strategy and execution on ikoo owned channels; social media scheduling, posting, and community management; and social media analytics as well as web content management.

You will use your understanding of Instagram, Facebook, Pinterest, TikTok, YouTube and their platform capabilities to create campaigns and make decisions that engage, excite, and educate our community of professional stylists and consumers while contributing to the growth of the overall business. You will also use your content management skills to improve the website content to enrich and engage visitors.

  • Manage anything to do with content for all ikoo platforms
  • Own the Social Media Calendar, planning content themes aligned to the Marketing Calendar and aligning with cross-functional teams
  • Driving E-Commerce sales from social media alongside support from the Marketing team, and Sales Teams
  • Serve as the editorial voice for the brand through content creation and the development of social media assets (photo, video + graphics) for @ikoohair & @ikoohair_us on IG
  • Collaborate with cross-functional teams to ideate and perfect key messages for ikoo, specifically to communicate our mission in a thoughtful, unique, and genuine way
  • Partner across departments to achieve campaign/initiative's goals to deliver awareness, brand impressions, engagement, and traffic across all digital channels including social and email
  • Proactively carry out campaign reporting, marketing analytics and manage the use of data within the e-commerce department to drive actionable insights
  • Continuous application of emerging media and marketing tools + trends
  • Manage the Social Media & Content budget
  • Leverage SEO and Search insights to suggest blog content and social posts
  • Develop brand marketing playbook to create best practices and brand templates
  • Manage and work alongside influencers and content creators
  • Work with ikoo stylists and salons to create professional social media video content

Your qualification

  •  3-5 years of experience working on organic social media and content for a brand - writing captions, storytelling, scheduling content, creating content, and measuring performance
  • Exceptional time and project management skills – extremely organized & detail-oriented
  • Skilled and passionate about content creation - image, copy, and storytelling
  • Collaborative and excited to share new ideas
  • Extremely confident creating and editing content as well as being on camera and managing the production of brand-specific social content
  • Editing user-generated content to meet the brand aesthetic
  • Spearheading the content manage of video shoots for how-to content for consumers and pros
  • Still image/flat-lay product shots for new product launches, seasonal/ holiday, product features
  • Up to date with the latest social media and website trends, best practices, competitive tools, and marketing products
  • Outstanding collaboration and communication skills
  • Design, photography, and video skills/editing are nice to haves
  • Proactive about owning the success of ikoo’ social media channels
  • English: fluent or native, German: advanced or native
  • Above average motivation, no 9 to 5 approach
  • Ability to work in a team, communication and cooperation skills
  • Great international willingness to travel

We offer

  • Flexible structures, flat hierarchies and excellent development opportunities
  • Varied and responsible tasks as well as room for the realization of new ideas and concepts
  • A suitable remuneration and long-term perspective with further development
  • Workplace in a central location in Munich
  • Optional: Working at two locations is also possible (commuting USA - Germany/ Munich)

If we have aroused your curiosity, send us your application documents (cover letter, CV), stating your earliest possible starting date and your salary expectations, by e-mail to jobs@ikoohair.com with the subject "Social Media & Content Manager" - we look forward to hearing from you!

 

Further information:

Start: immediately or by arrangement

Company location: Munich